Hi, I’m Deborah. I am a freelance graphic designer with over 20 years of experience in the creative industry. Skilled in providing creative concepts and imaginative solutions for both printed and digital media.
For the past 11 years, I have been working as a freelance graphic designer, developing a diverse portfolio across various industries. Prior to freelancing, I spent over eight years as a Senior Designer at a creative agency, where I had the privilege of managing key accounts and leading projects that ranged from branding and marketing materials to large-scale advertising campaigns. This role honed my expertise in print design and gave me the opportunity to work closely with a wide range of clients, from startups to global brands, spanning both B2B and B2C sectors.
In addition to my agency experience, I’ve worked as a Senior Designer and Photographer within a social media team, where I focused on creating engaging content and tailored campaigns for digital platforms. This combination of traditional design and digital strategy has allowed me to develop a well-rounded skill set, enabling me to design across multiple media and adapt to the specific needs of each platform.
Throughout my career, I’ve had the privilege of partnering with organisations that are committed to positive social and environmental change. This passion for purpose-driven design fuels my approach to every project, ensuring that my work is both meaningful and effective. Whether I’m shaping brand identities, designing for the web, or producing marketing materials, I strive to create work that is visually compelling and aligned with the strategic goals of my clients.
I’m particularly passionate about visual storytelling, using design and photography to bring brand narratives to life. Known for my sensitive yet creative approach, I balance innovation with reliability, ensuring that every project is delivered on time and within budget, with a strong focus on thoughtful, impactful design.
“Deborah is the most professional designer I’ve ever had the pleasure of working with. She is exceptionally creative and inventive and never fails to deliver. Her passion for design, attention to detail and outstanding ability to understand and develop creative briefs ensures she continuously exceeds expectations, time and time again.”
Audrey O'Brien
Head of Marketing, North
Skills
• Adobe Creative Suite
  - InDesign
  - Illustrator
  - Photoshop
  - Lightroom
  - After Effects
• Photography
• Effective Time Management
• Excellent Organisation and Communication Skills
My skill set is built around a strong foundation in design, photography, and project management, enabling me to deliver high-quality work efficiently and effectively. I am highly proficient in Adobe Creative Suite, including InDesign, Illustrator, Photoshop, Acrobat and Lightroom.
I bring a keen eye for photography, ensuring that every shot tells a story while maintaining a high standard of quality. 
My time management skills allow me to balance multiple projects simultaneously while meeting deadlines, and my excellent organisational and communication skills ensure smooth collaboration and clear client interaction throughout the process. This combination of technical expertise and soft skills allows me to produce work that is not only visually striking but also strategically aligned with my clients' goals.
“ I have worked with Deborah in a freelance capacity for several years now, and her exceptional communication and organisational skills consistently stand out. She’s always happy to chat about the work, open to feedback, and always responds promptly. Her organisational prowess ensures projects are managed efficiently and deadlines are met with precision. Deborah’s work is always at a high level and her meticulous attention to detail make her an invaluable asset to any team.”
Nick Jones
Director of Operations, Threeships
Experience
Self Employed / Freelancer
August 2013 - Present

•  Collaborated with long-term clients and company marketing departments to provide creative solutions for campaigns, events, annual reports, publications, promotional work, and advertising.
•  Designed both printed materials and digital content for social media and websites.
•  Liaised with external agencies, printers, web designers, and developers.
•  Managed projects from the brief stage through to conceptualizing and delivering final products.
•  Maintained good timekeeping and managed client expectations.
•  Flexible, reliable, trustworthy, and dedicated to meeting client deadlines.
Experience

Socialgram
Senior Graphic Designer / Photographer
April 2017 - November 2020
Plymouth, United Kingdom

• Responsible for creating digital content for clients’ social media accounts, including artwork, typography, and illustrations.
• Developed supporting materials for events and campaigns such as emails, social adverts, websites, and microsites.
• Conducted lifestyle, studio, and product photography, including post-production editing and image manipulation.
• Collaborated with the creative director on photo shoots and photographic styling.
• Travelled across the UK to oversee and coordinate client photo shoots, ensuring brand consistency and high-quality visual content.
• Worked closely with copywriters, videographers, and marketing teams to create dynamic content.
• Oversaw a small team of designers, providing guidance and support to ensure high standards in design projects.


DNA Advertising
Mid Weight - Senior Designer
January 2005 - July 2013
Torquay, United Kingdom

• Managed design projects from brief to fulfilment, including designing printed materials such as brochures, leaflets, flyers, and advertising.
• Developed logos and brand identities.
• Managed clients’ brand identities across various platforms and applications.
• Liaised with suppliers and printers on print specifications and produced print-ready artwork.
• Ensured constant colour consistency across all printed materials through printer pre-pass.
• Conducted post-production photo editing, colour correction, and retouching.
• Regularly travelled nationwide to represent the company in high-level client meetings alongside account managers, strengthening client relationships and ensuring strategic alignment.
• Dedicated and committed to meet tight print and client dealines.


Colourworks Print
Creative Designer
December 2005 - July 2007
Totnes, United Kingdom

• Provided in-house design for a diverse range of clients, including brochures, flyers, and banners.
• Produced pre-press artwork for wide-format printing.
• Set up supplied art ready for the CTP print process.
• Meeting tight print production deadlines.
• Fast paced busy deadline driven environment.


Westcountry Publications
Creative Designer
July 2006 - July 2007
Plymouth, United Kingdom

• Worked as part of the advertising team to create creative adverts for newspapers and magazines.
• Operated in a fast-paced, deadline-driven environment to meet daily publication print schedules.
• Liaised with sales and marketing teams to fulfil design brief requirements.


Blue Diamond Lesiure
Graphic Designer
January 2004 - July 2007
Plymouth, United Kingdom

• Responsible for all in-house graphics and point of sale.
• Created graphics and designs for seasonal campaigns and applied them to numerous applications including in-store posters, wide-format banners, editorial, and publication advertising.
• Worked as part of a small marketing team alongside the marketing manager to create cohesive campaign materials.
• Supported internal departments within the business, such as gardening, clothing, and pets, by providing artwork and POS.
• Worked closely with the visual display manager to support all centres within the group.
• Travelled to multiple centres nationally to support other centres with graphics, artwork, in-store displays, and signage.
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